I first read about The Hype Machine in Fred Wilson’s AVC blog. I find his posts on the venture business interesting, but what I really like is his enthusiasm for music, and the way he makes it a family affair. We also both like The Flaming Lips and TV on the Radio. So, I read about The Hype Machine on his blog, but I have been so disappointed with last.fm (does anyone know what it does?) that I never checked out the site. I read about it again on Business 2.0 and it had this quote at the end of the article: “Prepare to click on something that will change your life.” That really got my attention.
I go to the site, it take me about 15 seconds to figure out what to click (which is about 10 seconds too long in my opinion) but I find a random song, listen, and love it. I then see a band that I know, and a song that I don’t, listen and love it. Two for two, so I look around some more to see if there is a better way to use the service, and there is, so I do that. Now I’m a very happy camper, so I don’t just bookmark the site I put it on my toolbar, and uninstall last.fm (whatever that is).
Seriously, this is what the radio should be like — music that you haven’t heard before that rocks (in all of rock’s various forms).
If you are interested in a website that rules and finding music that rocks — check out the hype machine. Oh, and my new favorite artist and tracks
Pas/Cal — CAU Sans Muscle
Under the Influence of Giants — Faces
Latyrx — Muzappers (Lyrics Born is on this track)